Case: Personalized Commercial Proposals
Context
Section titled “Context”Corporate sales relied on generic email templates. Proposals took 2–3 hours to prepare and looked identical regardless of client segment.
Objective
Section titled “Objective”Automate the creation of personalized proposals that pull in client history, preferred room types, and relevant upsell packages.
Results
Section titled “Results”- Proposal preparation time reduced from 2 hours to 15 minutes
- Conversion rate increased from 12% to 31%
- Average deal value increased by 22% through contextual upsells
Full case available in Russian — Персонализированные КП